Press ReleasesFOR IMMEDIATE RELEASE
14TH ANNUAL WEBBY AWARDS TO HONOR YOUTUBE SENSATION
P.S. 22 CHORUS WITH WEBBY ARTIST OF THE YEAR AWARD
Celebrated elementary school chorus to be saluted alongside Roger Ebert, Amy Poehler, OK Go!, Vinton Cerf at NYC Webby Ceremonies
New York, NY (June 8, 2010) - The 14th Annual Webby Awards will honor the internationally acclaimed P.S. 22 Chorus with the Webby Artist of the Year Award at a June 14th ceremony in New York City, organizers announced today.
The P.S. 22 Chorus became a viral video phenomenon when the group's director, Gregg Breinberg, began posting clips of his students' stirring covers of songs by an ambitious array of artists, ranging from Tori Amos and Billie Holiday to Coldplay and Lady Gaga. The videos immediately enthralled the online world, winning over such influential fans as Beyonce and celebrity Tweeters Ashton Kutcher and Alicia Keys.
The group officially broke into the mainstream this year, with their YouTube channel passing the 17 million viewer mark and the children appearing on Oprah, performing with Common and Queen Latifah on Good Morning America, and singing at the White House's National Tree Lighting ceremony in December. They also became recording stars, singing on a new album by indie-rock darlings Passion Pit.
"With their talent, grace, and warmth, the kids of P.S. 22 Chorus have won the hearts of millions of fans worldwide," said David-Michel Davies, executive director of The Webby Awards. "We're thrilled to honor these outstanding young men and women for reminding us all about the joy and power of music."
The P.S. 22 Chorus will be saluted alongside Webby Award winners in a wide range of categories, from Blog to Fashion to Weird, as well as other Special Achievement honorees - Roger Ebert (Webby Person of the Year), OK Go! (Film and Video Artist of the Year), Amy Poehler (Best Actress), ChatRoulette (Webby Breakout of the Year), and Internet co-inventor Vinton Cerf (Webby Lifetime Achievement Award).
Hailed as the "Internet's highest honor" by the New York Times, The Webby Awards honor the year's best Websites, ads, and mobile sites, as well as special achievement honorees.
Hosted by B.J. Novak of NBC's The Office, the 14th Annual Webby Awards ceremony will feature winners and honorees delivering five-word speeches in the tradition of past Webby victors like Beastie Boys ("Can anyone fix my computer?") and Jimmy Fallon ("Thank God Conan got promoted"). Speeches and ceremony highlights will be broadcast on the Webby Awards YouTube channel (http://www.youtube.com/TheWebbyAwards).
About The Webby Awards:
Hailed as the "Internet's highest honor" by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, interactive advertising, online film and video, and mobile web sites. Established in 1996, the 13th Annual Webby Awards received nearly 10,000 entries from all 50 states and over 60 countries worldwide. The Webby Awards is presented by The International Academy of Digital Arts and Sciences. Sponsors and Partners of The Webby Awards include: Microsoft Expression; Aol; YouTube; Pepsi; Aquent; Yahoo!; HP; Sony Electronics; .CO; Corbis Images; Rackspace Hosting; Motorola; Southwest Airlines; Tribal DDB Worldwide; East Media; IDG; PricewaterhouseCoopers; 2advanced.Net; KobeMail; Museum of the Moving Image; Behance; Business Insider; Time Out New York; paidContent and The Guardian.