2009 Honoree

23 Days. The YouTube Fan-Diary

Kolle Rebbe
Interactive Advertising
Online Guerilla & Innovation

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Credits

  • Idea
    Petra Cremer
    Kolle Rebbe
  • Director
    Norbert Heitker
    Silberlink
  • Graphic Designer
    Anja Singer
    Kolle Rebbe
  • Director
    Timon Modersonn
    Silberlink
  • Graphic Designer
    Florian Schmucker
    Kolle Rebbe
  • Producer
    Detlev Buck
  • Agency Producer
    Hanna Stueven
    Kolle Rebbe
  • Producer
    Wiebke Schuster
    Silberlink
  • Producer
    Nina Balke
    Silberlink
  • Creative Direction/Copywriter/ Idea
    Stefan Wübbe
    Kolle Rebbe
  • Cut
    Denis Marx
    Silberlink
  • Creative Direction/ Art Direction/ Idea
    Rolf Leger
    Kolle Rebbe
  • Cut
    Guido Wolff
    Silberlink
  • Creative Direction
    Ulrich Zuenkeler
    Kolle Rebbe
  • Cut
    Felix Druse
    Silberlink
  • Art Direction
    Justin Landon
    Kolle Rebbe
  • Speaker
    Robert Poerschke
  • Art Direction
    Oleg Friesen
    Kolle Rebbe
  • Productioner
    Stephan Gerlach
    Kolle Rebbe
  • Idea
    Ingo Mueller
    Kolle Rebbe

About the Online Guerilla & Innovation category

Consists of un-conventional and innovative online promotional techniques, done with a small marketing budget and with technological advancement as motivation. By nature, guerilla marketing is subtle, often deceptive; sometimes called "stealth" marketing. All components of the entry must be online.

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2009
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