2010 Honoree

UrbanDaddy: The Next Move

UrbanDaddy
Interactive Advertising
Mobile & Experience Marketing

Credits

  • Big Spaceship

About the Mobile & Experience Marketing category

The use of mobile, interactive or online components to create real-world brand immersion. This can consist of q-codes integration, interactive kiosks, GPS technology, outdoor interactive signage and other environmental marketing that prompts the user to interact with the Web via computer or mobile device.

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2010
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