2010 Honoree

Build Your Own Snowman by Yahoo!

Yahoo!
Interactive Advertising
Viral Marketing

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Credits

  • Sr. Art Director
    Jared Kozel
    Yahoo! Inc.
  • Sr. Art Director
    Tony Johnson
    Yahoo! Inc.
  • Sr. Copywriter
    Amy Heinz
    Yahoo! Inc.
  • Design production & developement
    JiDG, New Media Agency
    JiDG, New Media Agency

About the Viral Marketing category

An advertising and marketing phenomenon that facilitates and encourages people to pass along a marketing message. Can be graphic, text or video-based advertising.

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