2012 Honoree

Small Business Saturday/American Express

CP+B
Interactive Advertising
Integrated Campaigns

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Credits

  • CP+B
    CO-Lead Agency
  • Digitas, NY
    CO-Lead Agency
  • M Booth and Associates
    PR Firm
  • Vitrue
    Social Media Partner
  • Mindshare
    Above the Line Media Strategy

About the Integrated Campaigns category

Integrated Campaigns must include at least 3 different media types, one of which must be online. In addition to online, other media types can include print, outdoor, TV, guerilla or radio.

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