2012 Honoree

FedEx Dominoes

FedEx Canada Ltd.
Interactive Advertising
Branded Content

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Credits

  • Writer
    Chris Joakim
    BBDO Toronto
  • Director
    Jeff Low
  • Account Supervisor
    Jaya Gothi
    BBDO Toronto
  • Art Director
    Mike Donaghey
    BBDO Toronto
  • Music/Sound House
    Apollo Studio
  • Post Production
    AXYZ
  • Production Company
    OPC
  • Editor
    Mark Paiva
  • VP, Head of Broadcast Production
    Beatrice Bodogh
    BBDO Toronto
  • SVP, Executive Creative Director
    Peter Ignazi
    BBDO Toronto
  • Editing House
    Posterboy
  • SVP, Executive Creative Director
    Carlos Moreno
    BBDO Toronto
  • Colourist
    Alter Ego
  • VP, Group Account Director
    Martina Ivsak
    BBDO Toronto

About the Branded Content category

Original Web commercials premiering online to advertise a product or service, adapting the traditional television format for the Web.

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