2012 Honoree

“Use the Force for Good”

Stand Up To Cancer c/o EIF
Interactive Advertising
Branded Content

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Credits

  • Producer
    Madeline Marotto
    Stand Up To Cancer
  • Producer
    Bedonna Smith
    Stand Up To Cancer
  • Producer
    Chris Argyropoulos
    Lucas Films
  • Director
    Robert Wynn
    Lucas Films

About the Branded Content category

Original Web commercials premiering online to advertise a product or service, adapting the traditional television format for the Web.

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