2012 Honoree

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TBWA HAKUHODO
Interactive Advertising
Mobile & Experience Marketing

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Credits

  • SP Planner
    Yoshitaka Kobayashi
    TBWA HAKUHODO
  • Producer
    Shunsuke Nakamura
    AOI Promotion
  • Art Director
    Yo Kimura
    TBWA HAKUHODO
  • Digital Planner
    Masashi Matsukura
    AOI Promotion
  • Account Executive
    Yoshitomo Hanada
    TBWA HAKUHODO
  • Production Manager
    Kousuke Egami
    AOI Promotion
  • PR Director
    Mineo Mori
    TBWA HAKUHODO
  • Production Manager
    Takahide Suzuki
    AOI Promotion
  • Director
    Koichiro Tsujikawa
  • Senior Creative Director
    Kazoo Sato
    TBWA HAKUHODO
  • Editor
    Nao Watanabe
  • Creative Director
    Hideyuki Tanaka
    TBWA HAKUHODO
  • Designer, Flasher
    Takaaki Yagi
    Form Process
  • Senior Art Director
    Katsuhiro Shimizu
    TBWA HAKUHODO
  • Designer, Flasher
    Yuichiro Suzuki
    Form Process
  • Experience Designer
    Kaname Aratame
    TBWA HAKUHODO
  • Digital Planner
    Nozomi Imaoka
    TBWA HAKUHODO
  • PR Planner
    Yuki Fukui
    TBWA HAKUHODO
  • Account Director
    Taro Sato
    TBWA HAKUHODO

About the Mobile & Experience Marketing category

The use of mobile, interactive or online components to create real-world brand immersion. This can consist of q-codes integration, interactive kiosks, GPS technology, outdoor interactive signage and other environmental marketing that prompts the user to interact with the Web via computer or mobile device.

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