2012 Honoree

Dodge Journey “Search Engine For The Real World”

Wieden+Kennedy
Interactive Advertising
Mobile & Experience Marketing

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Credits

  • Art Director
    Beth Fujiura
    Wieden+Kennedy
  • Account Team
    David Newsome
    Wieden+Kennedy
  • Executive Producer
    Corey Bartha
    Wieden+Kennedy
  • Account Team
    Randy Ortiz
    Wieden+Kennedy
  • Agency Producer
    Aime Graham
    Wieden+Kennedy
  • Executive Creative Directors
    Mark Fitzloff
    Wieden+Kennedy
  • Account Team
    Thomas Harvey
    Wieden+Kennedy
  • Executive Creative Directors
    Susan Hoffman
    Wieden+Kennedy
  • Agency Executive Producer
    Ben Grylewicz
    Wieden+Kennedy
  • Creative Director
    Aaron Allen
    Wieden+Kennedy
  • Production Companies
    Biscuit & Digital Kitchen
  • Creative Director
    Joe Staples
    Wieden+Kennedy
  • Editorial
    Joint
  • Creative Director
    Michael Tabtabai
    Wieden+Kennedy
  • VFX and Online
    Method Studios
  • Copywriter
    Greg Rutter
    Wieden+Kennedy
  • Mix
    Lime Studios
  • Art Director
    Mike Giepert
    Wieden+Kennedy
  • Account Team
    Lani Reichenbach
    Wieden+Kennedy
  • Copywriter
    Casey Hall
    Wieden+Kennedy

About the Mobile & Experience Marketing category

The use of mobile, interactive or online components to create real-world brand immersion. This can consist of q-codes integration, interactive kiosks, GPS technology, outdoor interactive signage and other environmental marketing that prompts the user to interact with the Web via computer or mobile device.

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2012
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