2012 Honoree

MasterCard #internswanted Campaign

MacLaren McCann
Interactive Advertising
Online Guerilla & Innovation

Do you Have an old capture you can send our way?

Help us to make this the most complete winners of the best of the Web. Just fill out the info below and we’ll be in touch. Thanks!

Credits

  • Creative Director
    Mike Halminen
    MacLaren McCann
  • Group Creative Director (CW)
    Dave Stubbs
    MacLaren McCann
  • Group Creative Director (AD)
    Robert Kingston
    MacLaren McCann
  • Group Creative Director (CW)
    Wade Hesson
    MacLaren McCann
  • Art Director
    Jeremy Lenz
    MacLaren McCann
  • Copywriter
    Sarah Deziel
    MacLaren McCann

About the Online Guerilla & Innovation category

Consists of un-conventional and innovative online promotional techniques, done with a small marketing budget and with technological advancement as motivation. By nature, guerilla marketing is subtle, often deceptive; sometimes called "stealth" marketing. All components of the entry must be online.

Category

Year
2012
Category
 
All

Category

  • All
  • Winners
  • Features
Type to search what you're looking for

Results

Sort by

Date
  • Date
  • Alphabetical