2012 Honoree

Kinect Star Wars for Xbox 360: ‘Duel’

AKQA
Interactive Advertising
Viral Marketing

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Credits

  • Senior Designer
    Vicente Montelongo
    AKQA
  • Strategist
    Ashley D'Amour
    AKQA
  • Executive Producer/Director
    Paul J. Morra
    Swift River Productions
  • Director of Photography
    Helge Gerull
    Swift River Productions
  • Co-Director
    Sean Faden
    Swift River Productions
  • Group Account Director
    James Jenkins
    AKQA
  • Program Manager
    Monica Stephen
    AKQA
  • VFX Supervisor
    Toby Brockhurst
    Method Studios
  • Management Supervisor
    Julia Jahn
    AKQA
  • Creative Director
    Stephen Clements
    AKQA
  • VFX Producer
    Darcie Muangman
    Method Studios
  • Executive Producer
    Nancy Cardillo
    AKQA
  • Account Supervisor
    Clayton Lee
    AKQA
  • Senior Copywriter
    Miranda Maney
    AKQA
  • Account Executive
    Luke Welch
    AKQA
  • Digital Marketing Group Manager
    Aaron Elliott
    Microsoft Xbox
  • Executive Creative Director
    Pierre Lipton
    AKQA
  • Art Director
    Warren Frost
    AKQA
  • Executive Producer
    Kevin Morra
    Swift River Productions
  • Senior Creative Services Manager
    Roger Evoy
    LucasArts

About the Viral Marketing category

An advertising and marketing phenomenon that facilitates and encourages people to pass along a marketing message. Can be graphic, text or video-based advertising.

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