2013 Honoree

Justin Bieber’s “Girlfriend” Fragrance Launch

BBH LA
Advertising & Media
Branded Content

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Credits

  • Executive Creative Director
    Pelle Sjoenell
    BBH LA
  • Managing Director
    Matt Ross
    BBH LA
  • Account Director
    Whit Cavanah
    BBH LA
  • Art Director
    Ryan Pocket Fluet
    BBH LA
  • Writer
    Ben Barney
    BBH LA
  • Head of Strategy
    Fran Hazeldine
    BBH LA
  • Senior Strategist
    Thas Naseemuddeen
    BBH LA
  • CMO
    Brad Haugen
    Scooter Braun Projects
  • Producer
    Andrea Rodriguez
    BBH LA
  • CEO/President
    Noreen Dodge
    Give Back Brands

About the Branded Content category

Short films, commercials and video that premiered on the Internet and promote brands, products or services for commercial purposes i.e. advertising.

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