2017 Honoree

Chernyi Black Coffee

Advertising, Media, & PR
Online Guerrilla & Innovation

Credits

  • Creative Director
    Vlad Sitnikov
    Possible Moscow
  • Idea, Copywriter
    Maksim Fedorov
    Possible Moscow
  • Copywriter
    Artem Trofimov
    Possible Moscow
  • Art Director, Illustrator
    Anton Vodogreev
    Possible Moscow
  • Illustrator
    Stanislav Vasiliev
    Possible Moscow
  • Digital Producer
    Ivan Bormotov
    Possible Moscow
  • Digital Producer
    Kirill Nikitin
    Possible Moscow
  • Film Director
    Artur Miroschnichenko
    Possible Moscow
  • Music
    Sounds Like A Plan
  • Music
    Bad Zu
  • Music
    Filipp Alexandrov

About the Online Guerrilla & Innovation category

Consists of un-conventional and innovative online promotional techniques, done with a small marketing budget or with technological advancement as motivation. By nature, guerrilla marketing is subtle, often deceptive; sometimes called "stealth" marketing.

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2017
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