2011 Honoree
Walgreens Pharmacy Chat
Walgreens
Interactive Advertising
Campaign
Best Integrated Media Plan
Best Integrated Media Plan
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Credits
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Marketing ManagerConnie SplittWalgreens
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Chief Marketing OfficerKim FeilWalgreens
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Director of Online MarketingRich LesperanceWalgreens
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VP Merchandising and OperationsMiguel AlmeidaWalgreens
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Operations ManagerDebbie KnabWalgreens
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Executive Director, Pharmacy ServicesNimesh JhaveriWalgreens
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Manager Pharmacy ServicesSusan HealdWalgreens
About the Best Integrated Media Plan category
Integrated Media Plan entries must include media buys and placements over 3 different media types, one of which must be online. In addition to online, other media types can include print, outdoor, TV, guerilla or radio.