2011 Honoree
Microsoft Windows Live Instant Messenger iPhone App Email
Delvinia
Interactive Advertising
Email Marketing
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Credits
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Developer, Co-founderGrant WilsonBrushfire North
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Production ManagerKaty PedersenDelvinia
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Production ArtistVivian OrtizDelvinia
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User ExperienceSara DurningDelvinia
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Director, Client StrategyAndrew KinnearDelvinia
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Creative DirectorGrace MarquezDelvinia
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Project ManagerYameen TejparDelvinia
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Art DirectorAndrea ShumDelvinia
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CopywriterPaula PurdonDelvinia
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Developer, Co-founderMichael McKinnonBrushfire North
About the Email Marketing category
Consists of un-conventional and innovative online promotional techniques, done with a small marketing budget and with technological advancement as motivation. By nature, guerilla marketing is subtle, often deceptive; sometimes called "stealth" marketing. All components of the entry must be online.