Honoree - Vodafone Smartphones Domino Machine
2011 Honoree

Vodafone Smartphones Domino Machine

Interactive Advertising
Viral Marketing

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  • Head of Internet Communication
    Aldo Torchio Vodafone Italia
  • regia
    Matteo Bonifazio
  • Executive producer
    Cesare Fracca FabbricaVirali
  • Head of Events and Sponsorship
    Cristina Scaglia Vodafone

About the Viral Marketing category

An advertising and marketing phenomenon that facilitates and encourages people to pass along a marketing message. Can be graphic, text or video-based advertising.

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