2013 People's Voice / Webby Award Winner

Dumb Ways to Die

McCann
Advertising & Media
Viral Marketing

Credits

  • Executive Creative Director
    John Mescall
    McCann
  • Creative Director
    Pat Baron
    McCann
  • Animator / Art Director
    Julian Frost
  • Digital Develope
    Huey Groves
    McCann
  • Digital Developer
    Christian Stocker
    McCann
  • Creative Technologist
    Ash Pegram
    McCann
  • Group Account Director
    Adrian Mills
    McCann
  • Account Director
    Alec Hussain
    McCann
  • Senior Producer
    Mark Bradley
    McCann
  • Producer
    Cinnamon Darvall
  • Composer
    Oliver McGill

About the Viral Marketing category

An advertising and marketing phenomenon that facilitates and encourages people to pass along a marketing message. Can be a site, mobile app, or video-based advertising.

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2013
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