2016 Webby Award Winner
The interactive parking billboard
Advertising & Media
Media
Best Use of Data Driven Media
Best Use of Data Driven Media
Credits
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CCOAndreas PauliLeo Burnett
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CD CopyBenjamin MerkelLeo Burnett
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CD ArtHelge KniessLeo Burnett
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CD ArtDaniela EwaldLeo Burnett
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CD CopyJoerg HoffmannLeo Burnett
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Creative TechnologistViktor KislovskijLeo Burnett
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Client SupervisorKirstin SchmittLeo Burnett
About the Best Use of Data Driven Media category
Best, most innovative and effective or creative use of data-driven digital media that serves users with a personalized experience. This includes such efforts as targeted marketing messages, remarketing, etc.