2018 Nominee

STREET SWATCHES

Advertising, Media, & PR
Online Guerrilla & Innovation

Credits

  • Charles Valois
    Reno-Depot
  • Geneviève Cambria
    Reno-Depot
  • Danielle Duquette
    Reno-Depot
  • Creative Director
    Alex Bernier
    SID LEE
  • Copywriter
    Alexis Caron-Côté
    SID LEE
  • Art Director
    Alexandre Béland
    SID LEE
  • Creative Technologist
    Julien Roub Charland
    SID LEE
  • Creative Technologist
    Zachary Labrosse-Remillard
    SID LEE
  • Group Account Director
    France Wong
    SID LEE
  • Account Executive
    Daphnée Lortie
    SID LEE
  • Producer
    Marc Desjardins
    SID LEE
  • Production
    SID LEE STUDIO
  • Photography Director
    Guillaume Beaudoin
  • Case Study Video Production
    SID LEE STUDIO
  • Videographer
    Alex Miglierina
    SID LEE
  • Video Editor
    Sarah Bérubé
    SID LEE
  • Video Editor
    Eloi Arsenault
    SID LEE
  • Video Editor
    Mathieu Favreau
    SID LEE
  • Post-production
    BLVD
  • Media
    SID LEE MEDIA
  • Media
    ASTRAL

About the Online Guerrilla & Innovation category

Consists of unconventional and innovative online promotional techniques, done with a small marketing budget and with technological advancement as motivation. By nature, guerilla marketing is subtle, often deceptive; sometimes called "stealth" marketing. All components of the entry must be online.

Category

Year
2018
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