"Visitors could create a wishlist of all products they saw while browsing the web, which would be connected to the standard e-commerce platform — making it not only a beautiful experience, but also a demonstration of how a branded experience can be commercial as well."DEPT®
The ten products chosen for the campaign have vibrant and reflective prints that stand out even in the woods. They are also not randomly placed in the forest, but flow into it and become a part of it, from a bush's dress to a butterfly's boots. Finally, we create a fairytale-like story with ten short sentences that always appear in the context of a new product.
