The goal was simple: lift the lid on Elephant and showcase the work we do. Make it succinct, highly visual, and something that would inspire both clients and talent.- Elephant Team
The homepage had to do a lot of work in terms of interactivity, branding, and content. One question was — how do we use color? Our brand is quite monotone, and in the end we thought why not embrace our clients' color palettes. We didn’t like how ‘blocky’ that felt so we applied a gradient transition instead. When you scroll the page there’s this seamless color change — a small detail, but really made a simple scroll feel joyful.