Best Visual Design - Function
Using the site to experiment with the range of variability is a creative and rewarding experience.- Family Type Team
We initially started developing the tool as an in-house piece of technology to allow us to shorten the lead times involved in developing custom typeface for clients. However when we had a an early prototype we realised that it would provide a lot of value to make it available to the public. This would make the customized type available instantly to make it even more accessible, while also providing a fun, creatively inspiring and informative experience for the designer.