How To Enter The Webby Awards

From tech giants, to groundbreaking virtual reality experiences and upstart startups, the best digital work is represented among Webby Winners. But you can’t win if you don’t enter. Here are some pointers on how to enter the 31st Annual Webby Awards.

Make Sure Your Site’s On

The work is done. The campaigns have launched. Your great ideas have come to fruition. But, since all entries are submitted as URLs, make sure all the links are true and nothing’s broken.

Pick The Right Category

There’s only one way to enter, but nine media types to win in:

• Websites & Mobile Sites, honors exceptional websites designed for any screen, including desktop and mobile. Categories include General Desktop & Mobile Sites, Email Newsletters, Features & Design, Mobile Features & Design, and Responsible Technology – new this year – Best Visual Design: Innovation and Best Digital Storytelling.
• Video & Film, honors outstanding video and film created exclusively for online and streaming, including Branded Entertainment, General Video & Film, Series & Channels, Limited-Series & Specials, and Performance & Craft – new this year – Best Vertical Series, Best Sports Storytelling, and Branded Entertainment: Technology.
• Advertising, Media & PR, honors the diverse landscape of digital advertising, brand creative, mobile and social campaigns, and PR. Categories include Advertising Campaigns, Media Campaigns, PR Campaigns, Branded Content, Individual, and Craft – new this year – Best Creator Campaign, Best Sports & Entertainment Campaign, Best Sonic Branding, and Best Sports PR Campaign.
• Podcasts, honors exceptional work in podcasts, video podcasts, and audio, including Shows, Individual Episodes, Limited-Series & Specials, and Features – new this year – Best Video Podcast Co-Hosts, Individual Episode: Technology, and Individual Episode: Sports.
• Social, honors creative social media content and gaming experiences across all platforms, including General Social, Social Campaigns, Social Content Series, Social Features, Social Video Short Form, Games General, and Games Excellence – new this year – Best Reactive Campaign, Social Campaigns: Automotive, Social Campaigns: Sports, and Social Campaigns: Travel & Lifestyle.
• Games, honors outstanding games and gaming experiences across platforms. Categories include Games General and Games Excellence.
• Apps, Software & Immersive, honors innovative apps, software services, platforms, and immersive experiences. Categories include App Excellence, Business Software & Services, Consumer Apps, Immersive Experiences, and Immersive Content – new this year – AI Agents and Automation and Immersive Content: Social Impact.
• Creators, honors outstanding content and creativity by creators and influencers across business, marketing, and digital platforms. Categories include General Creator, Creator Excellence, and – new this year – Athlete-Led Media or Venture, College Athletics Campaign, Real-Time Collaboration, Best Interview or Conversation, Best Visual Effects, and Animals & Pets.
• AI, The Webby Awards are excited to introduce a brand new suite of honors for AI-powered applications, products, and experiences. Categories include AI Experiences & Applications and AI Features & Innovation – new this year – Best AI Co-Creation, Best Multimodal AI, Best AI Personalization, Coding & Developer Tools, and Search & Knowledge.

Set Up a Webby Account

Don’t lose your work! You will automatically be prompted to set up an account when you submit 5 or more entries and we highly recommend you do.

Setting up an account allows you to keep tabs on your work and payment history and the entry site will keep your work in the cache in case you accidentally close your browser.

Agency v. Internal v. PR

You’ll notice that while entering, you are prompted to submit “Your Role.” Why do we ask this? It is so we can credit you properly in our Winners Gallery if you win.

So, what then are the distinctions between the Agency, Internal, and PR roles when entering The Webbys?

• Agency work is made on the behalf of a client.
• Internal work is used by the company or brand which created it.
• PR firms submit work for the clients they represent.

Other Top Tips For Entering

Our Customer Service Lead, Evey Long, is here to help with all of your entry-related queries and concerns. Here are her top tips on entry best practices. We asked so you didn’t have to.

• Promoting Your Work: Social Media accounts are not required, but should your work be nominated (and thus eligible to participate in the Webby People’s Voice Awards), we urge you to promote on socials.
• Campaign Entries: I recommend that entrants set up and submit a non-branded landing page with project details, case study video, marketing results/stats, etc., along with a link(s) to the actual elements of the campaign.
• Subscription-Based: For subscription-based apps or sites, I recommend that you provide a guest login for our judges. It is helpful to provide our judges with the opportunity to fully experience the work.

Of course, please don’t hesitate to contact Evey Long via email at evey@webbyawards.com or at (212) 675-3555, if you have any questions or hesitations about entering.

To ensure your great work is submitted without a hitch, check out our Eligibility & Guidelines page for our expert and useful breakdown of the entry rules, fees, and terms.

Need some inspiration? Winners get to be a part of this!

The Early Entry Deadline for The 31st Annual Webby Awards  is October 30th, 2026.