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Semaphore Partners Launches Push: An Innovation Showcase at the Webby Business Awards



Averill Ogden
Semaphore Partners

Jessica Mullens



Program to Provide Sneak Peak into the Future in Digital Innovation

San Francisco, CA – August 21, 2003
Semaphore Partners announces the creation of PUSH: An Innovation Showcase.
The showcase, which will look beyond ‘what’s now’ and towards ‘what’s next’
in interactive innovation, will be presented at November’s Webby Business Awards.

Semaphore Partners, Publicis’ premier provider of interactive services,
conceives new approaches to connect companies with their customers.
Semaphore Partners offers Web site design and development, user experience planning,
and interactive media and marketing to companies including Continental Airlines,
General Motors and Schering-Plough.

The Webby Business Awards are The Webby Awards second awards
program honoring the best business practices online. The Webby Awards are
the preeminent international honor for Web sites.

“The Webby Business Awards is the perfect forum in which to celebrate
the continually expanding influence of interactive media on business,” said
Steve Weinswig, CEO, Semaphore Partners. “By spotlighting compelling solutions
in digital innovation from Web sites to products and applications, we
will reveal key strategies and groundbreaking ideas the industry can leverage
for their own business initiatives.”

“With a reputation for providing top-notch interactive services to some of the
biggest names in the travel & hospitality, consumer packaged good and
healthcare-pharmaceutical industries,” said Tiffany Shlain, founder,
The Webby Awards, “Semaphore Partners is the perfect partner to offer a
peek into the future of digital innovations. We are delighted to be collaborating with them.”

Semaphore Partners seeks your recommendations for innovative Websites, products
and applications that will define “what’s next” in interactive environments.
Submissions in six categories: Media & Entertainment; Business, Consumer, & Retail;
Health & Fitness; Science & Technology; Arts, Culture, & Education, will be
evaluated by Semaphore Partners and a panel of judges, comprised of distinguished
members of the Digital Academy of Arts and Sciences and key industry influencers.

Deadline for entries is midnight October 10th, 2003 PST. There is no fee for entries.
Submission rules and an online entry form can be found at: target=”_blank”>

About Semaphore Partners

Established in 1991, Semaphore Partners is an award-winning interactive services firm
that designs and builds customer-focused websites, supported by interactive media and
marketing programs. Our focus is on innovation: we select and leverage the best emerging
technologies, create distinctive experiences, and conceive new approaches to connect our
clients with their customers. Semaphore Partners has a proven history of creating integrated
interactive solutions that deliver measurable results for clients such as Behr Paints,
General Motors, and Schering-Plough.

Semaphore Partners is a wholly-owned division of Publicis Groupe
SA (NYSE: PUB), the world’s fourth largest marketing and communications
holding company with over $4 billion in revenue and more than 35,000
employees in 109 countries. Semaphore Partners teams with our global network
agencies including Leo Burnett and Saatchi & Saatchi as well as technology partners
such as BEA, Intel, and Microsoft to better connect with customers through interactive media.

About the Webby Business Awards
The Webby Awards Business Awards – honoring the best business practices online
— are the second awards program of The Webby Awards, the leading international
honors for web sites. The 1st Annual Webby Business Awards winners will be
announced in Fall 2003. The International Academy of Digital Arts and
Sciences selects the nominees, winners, and presents the awards.
Sponsors of The 1st Annual Webby Business Awards include media
partners Business 2.0, Fortune and Fortune Small Business magazines;
Event partners PricewaterhouseCoopers and Nielsen//NetRatings;
Official Sponsors The Creative Group, IDG, Semaphore Partners and Rackspace
Managed Hosting. For more information visit

About the International Academy of Digital Arts and Sciences
The International Academy of Digital Arts and Sciences is dedicated to the creative,
technical, and professional progress of the Internet and evolving forms of interactive media.
The Academy’s goal is to assemble a brilliant panel of leading new media experts, visionaries,
journalists, and luminaries to propel the Internet and Interactive Technology into the future.
The Academy is an intellectually diverse organization that includes over 480 members such as
musicians Beck and David Bowie, Internet inventor Vint Cerf, political columnist Arianna
Huffington, Real Networks CEO Rob Glaser, “The Simpsons”creator Matt Groening, “Smart Mobs”
author Howard Rheingold, Oracle chairman Larry Ellison, and The Body Shop president Anita Roddick.

Members also include web developers, internet experts and technology writers
and editors from publications such as The New York Times, Wired, Forbes, Spin, Fast Company,
Travel + Leisure, the Los Angeles Times, Dwell and wallpaper. For more information,