Winners of 15th Annual Webby Awards Announced


For information, contact:

Damiano DeMonte:

Jaclyn Rutigliano:

Lainie Rosenthal:

Sunshine, Sachs & Associates: 212-691-2800


Justin Bieber, Arcade Fire, Lisa Kudrow, Jim Carrey, Team Coco, iJustine

Win Big at Webby Awards;

Angry Birds, foursquare, Dropbox, Twitter, Pandora

Recognized for Contribution to Best of the Internet;

Wieden + Kennedy Named “Agency of the Year”

New York, NY (May 3, 2011) – Justin Bieber took home his first Webby Award despite comedy website’s Twitter campaign to “steal” votes from the young pop star, their major competition in the Comedy: Individual Short or Episode category. Bieber was just one of a variety of winners at the 15th Annual Webby Awards, which celebrates the best of the Internet. From Twitter to Team Coco: this year’s awards show will honor a wide variety of entrants – in categories such as activism, music, comedy short and sports – for their excellence in website design, interactive advertising, film and video, mobile and apps.

Fifteen winners took home three or more Webby Awards in multiple categories demonstrating the diversity and power of some of the best media, advertising and entertainment concepts this year. Wieden + Kennedy won both the Webby Award and People’s Voice Award for the highly popular social media campaign staring Isaiah Mustafa as the “Old Spice Guy.” The advertising agency is also awarded the “Agency of the Year” for their garnering of the most wins and nominations across all categories.

Star iPhone app, Angry Birds, won both Webby and People’s Voice Awards, insuring that the addicting games will be around for a long time to come. Funny or Die, the comedy website featuring some of Hollywood’s most Internet-savvy stars, won big at this year’s Webbys with eight awards in multiple categories, including Jim Carrey‘s performance in the Presidential Reunion and Zach Galifianakis‘ “Between Two Ferns.” Google Creative Labs and scored big for their groundbreaking music videos for Johnny Cash and Arcade Fire‘s “The Wilderness Downtown.” The New York Times once again scored wins in multiple categories including How-To, Travel and Mobile.

Alongside perennial winners like New York Times, ESPN and the Onion, a suite of promising startups were recognized. Flipboard, the social news iPad app that swept the tech world by storm was honored in both the News and Social categories, as was popular NY-location based startup foursquare. Skype and Dropbox were honored in the Best Practices category with a Webby and People’s Voice Award, respectively, and Twitter was the Webby winner in community, marking its third consecutive year as a Webby winner.

Winners will be presented with the Webby Award (as voted on by the International Academy of Digital Arts and Sciences) and the People’s Voice Award (as voted on by the fans) at a special ceremony on Monday, June 13, 2011, at The Hammerstein Ballroom in New York City. The Academy, who nominate and select the Webby Award winners, is comprised of Web industry experts, including Internet co-inventor Vint Cerf, Arianna Huffington, Federated Media founder John Battelle and Twitter co-founder Biz Stone.

“This year’s Webby Winners exemplify the type of profound effect the Internet is having on popular culture and the world at large,” said David-Michel Davies, Executive Director of the Webby Awards. “From Arcade Fire’s reinvention of the music video format with The Wilderness Downtown, or the New York Times coverage of revolution in Egypt and the Middle East, the Internet is the driving force of change in the world today.”

Highlights of the 15th Annual Webby Awards winners include:

Winners in Multiple Categories include Funny Or Die (9),
Google Creative Labs (7),
Wieden+Kennedy (7), (5),
Discovery Communications (5),
Goodby, Silverstein, & Partners (4),
MLB Advanced Media, LP (4),
AOL (4), (4),
The New York Times (3),
ESPN (3).

Winners boasting star-power include:

Lisa Kudrow‘s “Web Therapy,” (Best Comedy: Long Form, and Best Individual Performance in an Online Video)

Adrian Grenier‘s (Webby Award and People’s Voice Award)

Arcade Fire‘s “The Wilderness Downtown,” (Webby and People’s Voice Award for Best Experimental & Weird Video)

Conan O’Brien‘s “Team Coco,” (Webby Award and People’s Voice or Best Celebrity/Fan website)

Zach Galifianakis‘ “Between Two Ferns with Zach Galifianakis,” (Webby Award for Web Personality/Host , Webby Award and People’s Voice Award for Best Online Variety Show, Webby Award and People’s Voice Award for Best Comedy Individual Short or Episode featuring Steve Carell)

Will Ferrell, Jim Carrey, Dana Carvey, Fred Armisen, Maya Rudolph, Darrell Hammond’s “Funny or Die’s Presidential Reunion” (directed by Ron Howard), (People’s Voice Award for Best Comedy: Long Form or Series)

Snoop Dogg and LL Cool J‘s “Snoop Dogg vs. LL Cool J: The Ultimate Halo Smack Down,” (People’s Voice Award for Best Branded Entertainment)

Jim Carrey‘s “Funny or Die’s Presidential Reunion,” (People’s Voice Award for Best Individual Performance in an Online Video)

Winners of Both a Webby Award and People’s Voice Award include:

Best Editing

2 Guys 600 Pillows

Best Homepage

Best Use of GPS/Location Technology


Best Use of Online Media

The Johnny Cash Project

Best Use of Social Media

Old Spice Response Campaign

Best Tourism Website

The Wizarding World of Harry Potter – Online

Best Mobile Game

Angry Birds

Best Celebrity/Fan Website

Team Coco

Best Green Website

Best Weird Website

Awkward Family Photos

Best Personal Website

What I Made

Best Web Service and Application


A list of winners in other major categories follows:


REDU (Webby Award)

Avaaz (People’s Voice Award)

Best Practices

Dropbox (Webby Award)

Skype (People’s Voice Award)

Best Web Personality/Host

Funny or Die’s Between Two Ferns with Zach Galifinakis (Webby Award)

Justine Ezarik for iJustine (People’s Voice Award)


Team Coco (Webby Award and People’s Voice Award)


OpenIDEO (Webby Award)

Twitter (People’s Voice Award)

Entertainment – Tablets and Other Devices

PBS for iPad (Webby Award)

MythBusters App (People’s Voice Award)

Green Award and People’s Voice Award)


Funny Or Die (Webby Award)

College Humor (People’s Voice Award)

Individual Performance

Web Therapy (Webby Award)

Funny or Die’s Presidential Reunion – Jim Carrey as President Reagan (People’s Voice Award)


New Yorker (Webby Award)

National Geographic Magazine (People’s Voice Award)

Personal Blog/Website

What I Made (Webby Award and People’s Voice Award)

Travel – Mobile & Applications

TripIt (Webby Award)

KAYAK Mobile for iPhone (People’s Voice Award)


Boardwalk Empire – Interactive Boardwalk (Webby Award)

Hulu (People’s Voice Award)

Video Remixes/Mashups

CNN Walk Around the World (Webby Award)

Girls Are Bad At Sound Effects (People’s Voice Award)

Viral Video

Rated Awesome (Webby Award)

Bed Intruder Song (People’s Voice Award)

Web Service and Application

Dropbox (Webby Award and People’s Voice Award)


Awkward Family Photos (Webby Award and People’s Voice Award)

For information on nominees in Webby Awards categories honoring interactive advertising and mobile content, visit

About The Webby Awards:

Hailed as the “Internet’s highest honor” by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, interactive advertising & media, online film & video, and mobile & apps. Established in 1996, the 15th Annual Webby Awards received nearly 10,000 entries from all 50 states and over 60 countries worldwide. The Webby Awards is presented by The International Academy of Digital Arts and Sciences. Sponsors and Partners of The Webby Awards include: AOL, Aquent, Yahoo!, Microsoft, Ford, Dentyne, Facebook, MLB Advanced Media, Rackspace Hosting, LBi, Buddy Media, YouTube, HP, USA Today, Business Insider, 2advanced.Net, PricewaterhouseCoopers, Time Out New York and Guardian News and Media.



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