2017 Honoree

McTrax

Advertising, Media, & PR
Experience Marketing

Credits

  • CREATIVE DIRECTOR
    YACCO VIJN
    TBWANEBOKO
  • CREATIVE TECHNOLOGIST
    RADHA PLEIJSANT
    TBWANEBOKO
  • DESIGNER
    JAN JESSE BAKKER
    TBWANEBOKO
  • CCO
    DARRE VAN DIJK
    TBWANEBOKO
  • COMPOSER
    DARIUS DANTE
    TBWANEBOKO
  • DIRECTOR OF TECH
    ROBERT SLOT
    TBWANEBOKO
  • HEAD OF CONTENT PRODUCTIONS
    PUM BUISMAN
    TBWANEBOKO
  • PRODUCER
    TIEKA MASFAR
    TBWANEBOKO
  • PARTNER
    EDWARD TETTEROO
    THIS PAGE AMSTERDAM
  • TECHNICAL DIRECTOR
    KOERT GAAIKEMA
    THIS PAGE AMSTERDAM
  • FOUNDER
    KATE STONE
    NOVALIA CAMBRIDGE
  • EDITOR
    FRITS JAN SMIT
    EYEHEAR
  • EDITOR
    WOUTER KOOMEN
    TBWANEBOKO
  • COLORIST
    BARRY CLARKE
    CAPTCHA!
  • CREATIVE
    MATTHIJS SCHOO
    TBWANEBOKO
  • STRATEGIST
    MAUD VERHAAK
    TBWANEBOKO
  • MANAGING PARTNER
    PATRITIA PAHLADSINGH
    TBWANEBOKO
  • ACCOUNT MANAGER
    CISKA KOORING
    TBWANEBOKO

About the Experience Marketing category

The use of mobile, interactive, or online components to create real-world brand immersion. This includes augmented reality, interactive kiosks, GPS technology, outdoor interactive signage, QR codes, and other environmental marketing that prompts users to interact with the web.

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Year
2017
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