2018 Nominee

Szechuan Sauce Returns

Advertising, Media, & PR
Best Use of Earned Media

Credits

  • Chief Creative Officer
    Toygar Bazarkaya
    We Are Unlimited
  • Creative Diretor
    Vic Sanchez
    We Are Unlimited
  • Creative Director
    Jon Morgan
    We Are Unlimited
  • Copywriter
    Kevin Murray
    We Are Unlimited
  • Copywriter
    Brandon Zach
    We Are Unlimited
  • Art Director
    Candice Schlax
    We Are Unlimited
  • Art Director
    Georgia Taylor
    We Are Unlimited
  • Videographer
    Mason Adams
    We Are Unlimited
  • Chief Delivery Officer
    Denis Budniewski
    We Are Unlimited
  • Group Account Director
    Chris Bergen
    We Are Unlimited
  • Account Supervisor
    Nora FioRito
    We Are Unlimited
  • Associate Account Executive
    Nika Longo
    We Are Unlimited
  • Chief Producer
    Jon Ellis
    We Are Unlimited
  • Integrated Producer
    Andy Sandrick
    We Are Unlimited
  • Social Strategy Lead
    Emily Bader
    We Are unlimited
  • Senior Social Strategist
    Emily Luiz
    We Are Unlimited
  • Social Strategist
    Shannon Hunter
    We Are Unlimited
  • Social Media Analyst
    Shelby Rohlff
    We Are Unlimited
  • Digital Director
    Josh Rangel
    Golin Harris, PR
  • Director
    Nichole Luna
    Golin Harris, PR
  • Chief Creative Officer
    Ari Weiss
    DDB
  • Senior Director, Brand and Marketing Content
    Julie Wenger
    McDonald's USA
  • Director, Customer Experience & Social Engagement
    Paul Matson
    McDonald's USA
  • Digital Marketing Manager
    Joe Piaskowy
    McDonald's USA

About the Best Use of Earned Media category

Best, most creative, or most effective use of organic promotional efforts in a marketing campaign—including interactions on Twitter, Facebook, YouTube, or other digital platforms.

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Year
2018
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