Senior Vice President, Digital Products & Emerging Technology
Michael Allen
National Basketball Association
Vice President, Emerging Technology
Scott Stanchak
National Basketball Association
Associate Director, Emerging Technology
Coleen Kane
National Basketball Association
Manager, Emerging Technology
Brett Novick
National Basketball Association
Director, Digital Product Development
Jesse Robbins
National Basketball Association
About the Best Use of Augmented Reality category
A non-branded immersive game designed to connect the physical world to the game experience. Games made on behalf of a brand should be entered in the Advertising: Game or Application category.