From tech giants, to groundbreaking virtual reality experiences and upstart startups, the best digital work is represented among Webby Winners. But you can’t win if you don’t enter. Here are some pointers on how to enter the 29th Annual Webby Awards.

Make Sure Your Site’s On

The work is done. The campaigns have launched. Your great ideas have come to fruition. But, since all entries are submitted as URLs, make sure all the links are true and nothing’s broken.

Pick The Right Category

There’s only one way to enter, but eight media types to win in:

• Websites and Mobile Sites, honors exceptional websites designed for any screen, including desktop and mobile. Categories include Best User Experience, Responsible Innovation, Entertainment, Music, Sports and – new this year – Best Trend, Insights or Impact Report.
• Video & Film, honors outstanding video and film created exclusively for online broadcast and streaming, including General Video & Film, Branded Entertainment, Series & Channels, Performance & Craft – new this year – Limited-Series & Specials. Categories include Documentary, Animation, Business, Independent Short Film, and Best Creator, Personality or Host.
• Advertising, Media & PR, honors the diverse landscape of digital advertising and brand creative, including Innovative PR, Branded Content, Media and Integrated work. Categories include Best B2B Campaign, Best Copywriting, Best Launch or Drop, Best Community Engagement, and – new this year – Best Growth Strategy.
• Apps & Software,honors innovative apps, software services and platforms. Categories include Best Use of AI & Machine Learning, Financial Services & Banking, Marketing & Content Management, Entertainment & Sports, and – new this year – Best Browser Extension and Developer Tools.
• Social, honors creative social media content across all platforms, including Features, Content Series, Campaigns, and Short Form Video. Categories include Best Overall Social Presence, Comedy, News & Politics, Kids & Family, Television & Film and Fitness, Health & Wellness.
• Podcasts, honors exceptional work in podcasts and audio, including Shows, Individual Episodes, Limited-Series & Specials, and Features. Categories include Best Co-Hosts, Best Indie Podcast, Business, History, News & Politics, and – new this year – Best Creator or Influencer Series.
• AI, Immersive &Games, honors groundbreaking work across Artificial Intelligence, Immersive Experiences and Games. Categories include Best VR Headset Experience, Technical Achievement, Best User Experience, Independent Creator, and – new this year – Strategy & Simulation and Immersive Features for Games.
• Creators, The Webby Awards are excited to introduce a brand new suite of honors for content and creativity by creators and influencers, including Individual Creator and Creator Excellence. Categories include Best Community Engagement, Most Viral, Comedy, Gaming, Social Impact, and more.

Set Up a Webby Account

Don’t lose your work! You will automatically be prompted to set up an account when you submit 5 or more entries and we highly recommend you do.

Setting up an account allows you to keep tabs on your work and payment history and the entry site will keep your work in the cache in case you accidentally close your browser.

Agency v. Internal v. PR

You’ll notice that while entering, you are prompted to submit “Your Role.” Why do we ask this? It is so we can credit you properly in our Winners Gallery if you win.

So, what then are the distinctions between the Agency, Internal, and PR roles when entering The Webbys?

• Agency work is made on the behalf of a client.
• Internal work is used by the company or brand which created it.
• PR firms submit work for the clients they represent.

Other Top Tips For Entering

Our Customer Service Lead, Evey Long, is here to help with all of your entry-related queries and concerns. Here are her top tips on entry best practices. We asked so you didn’t have to.

• Promoting Your Work: A Twitter account is not required, but should your work be nominated (and thus eligible to participate in the Webby People’s Voice Awards), we can promote your success via Twitter.
• Campaign Entries: I recommend that entrants set up and submit a non-branded landing page with project details, case study video, marketing results/stats, etc., along with a link(s) to the actual elements of the campaign.
• Subscription-Based: For subscription-based apps or sites, I recommend that you provide a guest login for our judges. It is helpful to provide our judges with the opportunity to fully experience the work.

Of course, please don’t hesitate to contact Evey Long via email at evey@webbyawards.com or at (212) 675-3555, if you have any questions or hesitations about entering.

To ensure your great work is submitted without a hitch, check out our Eligibility & Guidelines page for our expert and useful breakdown of the entry rules, fees, and terms.

Need some inspiration? Winners get to be a part of this! The 30th Annual Webby Awards opening date will be announced soon—be the first to know by signing up for our Call for Entries.