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13th Annual Webby Awards Nominees & Winners:

Interactive Advertising

It's never easy to stand out in a crowd, but successful Interactive Advertising does just that. The Interactive Advertising Winners, Nominees and Honorees show how a great idea and solid technical execution can successfully work hand-in-hand on the Internet.

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BANNER CAMPAIGNS

Nominees Agency/Credited Organization
Entertainment Entertainment
http://www.other23.com/webby/yout...
Draftfcb
Every Angle. Every Side. Every Angle. Every Side.
http://208.86.153.220/Webby/Aljaz...
Interuptive Communications Pte Ltd
Friends & F**kers Friends & F**kers
http://www.albionlondon.com/award...
Albion
Prius iMedia Banner Campaign Prius iMedia Banner Campaign
http://www.tmspreview.com/prius/i...
Saatchi & Saatchi LA
Sprint Widget Campaign Sprint Widget Campaign
http://cyberentries.com/sprint_wi...
Goodby, Silverstein & Partners

BANNER SINGLES

Nominees Agency/Credited Organization
BK Augmented Reality Banner BK Augmented Reality Banner
http://wwwawards.cpbgroup.com/awa...
Crispin Porter + Bogusky
Can Hands Can Hands
http://awardshome.com/webby2009/p...
Bridge Worldwide
Leave a Comment Leave a Comment
http://www.entries.ch/rsf_noComme...
Futurecom
Second Opinion Second Opinion
http://mediaartslab.com/awards/we...
TBWA\Media Arts Lab
Valentines Day Guitar Banner Valentines Day Guitar Banner
http://www.interactivehrp.com/awa...
Publicis & Hal Riney

BEST INTEGRATED MEDIA PLAN

Nominees Agency/Credited Organization
EA - Dante's Inferno - Highway to Hell EA - Dante's Inferno - Highway to Hell
http://wkilab.com/ea/dantes/
Wieden+Kennedy
Happy It's Here Happy It's Here
http://www.practicalmagic.com.sg/...
Leo Burnett/Arc Worldwide Singapore
McDonald's - Honor Angus McDonald's - Honor Angus
http://honorangus.be-real.com/webby/
Bernstein-Rein
Nike Chalkbot Nike Chalkbot
http://wkilab.com/livestrong/work...
Wieden+Kennedy
Stefan the Swopper Stefan the Swopper
http://ourwork.se/swopper/campaign/
Akestam Holst

BEST USE OF ONLINE MEDIA

Nominees Agency/Credited Organization
fan video fan video
http://www.grazeourfield.com/mysp...
BBH
Honda Let It Shine Honda Let It Shine
http://www.vimeo.com/4281939
Wieden+Kennedy Amsterdam
RADIOTJANST- THE HERO RADIOTJANST- THE HERO
http://en.tackfilm.se/
Stopp Inc
Visa Go Banners Visa Go Banners
http://work.akqa.com/visa/go_bann...
AKQA
We're All Fans We're All Fans
http://www.wereallfans.com
TBWA\Chiat\Day

BEST USE OF SOCIAL MEDIA

Nominees Agency/Credited Organization
Everybody Knows Somebody Who Loves a Honda Everybody Knows Somebody Who Loves a Honda
http://www.rpa.com/hondasocialexp...
Rubin Postaer and Associates
How Hetero How Hetero
http://ourwork.se/howhetero_cam/
Akestam Holst
Next to Normal: The Twitter Performance Next to Normal: The Twitter Performance
http://www.situationinteractive.c...
Situation Interactive
Save Our Sounds Save Our Sounds
http://www.bbc.co.uk/worldservice...
BBC
Yearbook Yourself Yearbook Yourself
http://archive.collemcvoy.com/wa2...
Colle + McVoy

BRANDED CONTENT

Nominees Agency/Credited Organization
DORITOS GUITAR HERO DORITOS GUITAR HERO
http://digital.amvbbdo.com/awards...
ABBOTT MEAD VICKERS BBDO
Google Search Stories Google Search Stories
http://www.youtube.com/searchstories
Google Creative Lab
Nike Basketball Play With Heart Nike Basketball Play With Heart
http://judgeseyesonly.com/nike-ba...
R/GA
The Fun Theory The Fun Theory
http://www.adqualifier.com/webby2...
DDB Stockholm
www.hboimagine.com www.hboimagine.com
http://www.hboimagine.com
BBDO New York

EMAIL MARKETING

Nominees Agency/Credited Organization
Decision Making Decision Making
http://www.tqcreativeawards.com/2...
TEQUILA\ London
Kit Kat Jesus Kit Kat Jesus
http://www.kitkat-jesus.nl
UbachsWisbrun/JWT
Locals Know Secret Spot Emailer Locals Know Secret Spot Emailer
http://awards10.tribalddb.ca/d9877/
DDB Canada / Tribal Vancouver
Save Forest Save Forest
http://96.0.78.137/2010_entries/s...
G2 Direct & Digital ( Mumbai)
Tower Missing Image Tower Missing Image
http://entry.comps.co.nz/Awards/T...
AIM Proximity

GAME OR APPLICATION

Nominees Agency/Credited Organization
BMW Z4 Augmented Reality BMW Z4 Augmented Reality
http://www.ddawards.com/2010/awar...
Dare
Leroy Smith Game Leroy Smith Game
http://www.getyourbasketballon.co...
Academy
Red Bull Soapbox Racer Red Bull Soapbox Racer
http://www.redbullsoapboxracer.com
Less Rain GmbH
The GTI Project The GTI Project
http://awards2.digivault.co.uk/?p...
Tribal DDB London
Verbatim Championship Verbatim Championship
http://verbatim.imgsrc.co.jp/awar...
IMG SRC, Inc.

INTEGRATED CAMPAIGNS

Nominees Agency/Credited Organization
6 Beers of Separation 6 Beers of Separation
http://www.entriesforawards.com.a...
BMF
BoostUp BoostUp
http://extranet.publicismodem.com...
Publicis New York
HBO - True Blood HBO - True Blood
http://digitalkitchen.s3.amazonaw...
HBO
Recruitment 2009 Recruitment 2009
http://www.adqualifier.com/webby2...
DDB Stockholm
Starbucks Love Project Integrated Campaign Starbucks Love Project Integrated Campaign
http://submissions.bbdo.com/2010/...
BBDO New York

MOBILE & EXPERIENCE MARKETING

Nominees Agency/Credited Organization
EMIRATES - ILINGUAL EMIRATES - ILINGUAL
http://www.leanmeanfightingmachin...
LEAN MEAN FIGHTING MACHINE
Lonely Planet on Microsoft Surface Lonely Planet on Microsoft Surface
http://www.judgeshavefeelingstoo....
Amnesia Razorfish
NIKEiD. generator NIKEiD. generator
http://www.wonderactive.jp/award/...
beacon communications k.k.
Prius iPhone Times Square Application Prius iPhone Times Square Application
http://www.tmspreview.com/media/p...
Saatchi & Saatchi LA
THE WORLD'S BIGGEST SIGNPOST THE WORLD'S BIGGEST SIGNPOST
http://www.farfar.se/awards/webby...
Farfar

ONLINE CAMPAIGNS

Nominees Agency/Credited Organization
Nike Chalkbot Nike Chalkbot
http://wkilab.com/livestrong/work...
Wieden+Kennedy
Philips_vs the sun Philips_vs the sun
http://www.inzending-award.nl/web...
DDB Worldwide
SAMSUNG MOBILE - THE LAST CALL SAMSUNG MOBILE - THE LAST CALL
http://www.leanmeanfightingmachin...
LEAN MEAN FIGHTING MACHINE
The Fun Theory The Fun Theory
http://www.adqualifier.com/webby2...
DDB Stockholm
Visa Go Brand Campaign Visa Go Brand Campaign
http://work.akqa.com/visa/go_camp...
AKQA

ONLINE COMMERCIALS

Nominees Agency/Credited Organization
Chicken vs. Dokken - ALLOW (Explode) Chicken vs. Dokken - ALLOW (Explode)
http://www.everyclickmatters.com/...
Leo Burnett & Arc Worldwide
Dave goes to Skane Dave goes to Skane
http://www.bestofg.com/2010-webby...
glue London
Google Chrome Google Chrome
http://www.youtube.com/googlechro...
BBH
Google Search Stories Google Search Stories
http://www.youtube.com/searchstories
Google Creative Lab
Philips Cinema 21:9 Philips Cinema 21:9
http://www.inzending-award.nl/web...
DDB Worldwide

ONLINE GUERILLA & INNOVATION

Nominees Agency/Credited Organization
Bakertweet Bakertweet
http://awardanon.com/bakertweet/
POKE
How Hetero How Hetero
http://ourwork.se/howhetero_eng/
Akestam Holst
Kit Kat Jesus Kit Kat Jesus
http://www.kitkat-jesus.nl
UbachsWisbrun/JWT
Nike Chalkbot Nike Chalkbot
http://wkilab.com/livestrong/gall...
Wieden+Kennedy
The Fun Theory The Fun Theory
http://www.adqualifier.com/webby2...
DDB Stockholm

RICH MEDIA: B TO C

Nominees Agency/Credited Organization
Doritos - Dodgeball Challenge Doritos - Dodgeball Challenge
http://www.unit9.com/dodgeball/
unit9
Nike Pro Combat- Staring Battle Banner Nike Pro Combat- Staring Battle Banner
http://nikeprocombatawards.toolpr...
Tool of North America
Sprint Youtube Clock Sprint Youtube Clock
http://now.sprint.com/_dev/media_...
Goodby, Silverstein & Partners
The Exotic Surprise The Exotic Surprise
http://www.enterawards.com/intera...
KING
What’s the real cost? What’s the real cost?
http://www.whatstherealcost.org/
unit9

RICH MEDIA: NON-PROFIT/EDUCATIONAL

Nominees Agency/Credited Organization
Ad Council That's Not Cool Ad Council That's Not Cool
http://judgeseyesonly.com/ad-coun...
R/GA
Cyber Bullying Affects Real Lives Cyber Bullying Affects Real Lives
http://www.youtube.com/watchvCBji...
Profero
How Hetero How Hetero
http://ourwork.se/howhetero_eng/
Akestam Holst
STANISLAV STANISLAV
http://www.award-entry.com/stanislav
KONG
Synchronous Objects Synchronous Objects
http://synchronousobjects.osu.edu
Advanced Computing Center for the Arts & Design

RICH MEDIA: PROMOTIONAL

Nominees Agency/Credited Organization
Call Woody Call Woody
http://www.nycworkshowcase.com/sh...
Digitas, NY
Comviq Borrow Buddy Comviq Borrow Buddy
http://www.farfar.se/awards/webby...
Farfar
Embedded Cube Embedded Cube
http://salesdemo.unicast.com/vla/...
BBDO New York
The Price Reduction The Price Reduction
http://www.enterawards.com/intera...
KING
Vodafone Blackberry Hideout Vodafone Blackberry Hideout
http://www.achtung.nl/awards/2009...
ACHTUNG!

VIRAL MARKETING

Nominees Agency/Credited Organization
AXE AXE "Cleans Your Balls"
http://www.youtube.com/watch?v=be...
BBH
Evian Rollerbabies Evian Rollerbabies
http://www.youtube.com/watch?v=XQ...
BETC Euro RSCG
Jetueunami.com/Ikillafriend.com Jetueunami.com/Ikillafriend.com
http://www.sendakiller.com/webbya...
BETC Euro RSCG
The Fun Theory - Piano stairs The Fun Theory - Piano stairs
http://www.youtube.com/watch?v=2l...
DDB Stockholm
The PEN Story The PEN Story
http://www.youtube.com/watch?v=m9...
DSG
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