Nominee Promotional Tips
Congratulations, you're a Webby Nominee! Now comes the fun part: telling everyone on the Internet that you're a Webby Nominee. Here are some tips to make the most of your nomination and rally your audience to vote.-
Start with your owned channels
Share the news across social, but think beyond a single post. Build it into your ongoing presence. Stories, short-form video, LinkedIn, wherever your audience already pays attention. Tag @thewebbyawards so we can amplify.
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Make your nomination part of your product and ecosystem
Add it to your homepage, app store listing, podcast description, or platform bio. If someone discovers your work for the first time, they should immediately understand its credibility.
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Activate your core audience
Email, Substack, Discord, SMS. The people who already care are your most powerful distribution. Tell them what the nomination means to you, and tell them to go vote!
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Extend it across your surface area
Blog posts, digital placements, even lightweight updates like email signatures all add up. The most effective nominees treat this as a sustained signal, not a one-time announcement.
Here are some examples of what past Webby nominees have done to spread the word.
Vote 411 at the 28th Annual Webby Awards
De La Soul's Substack Post for the 28th Annual Webby Awards
OnStar's Facebook post for the 29th Annual Webby Awards
Los Angeles Chargers on X
More Resources:
Every day during the public voting period, we’re sharing social media highlights featuring the creative ways that Webby Nominees are promoting their nominations. You can find the People’s Voice Daily in our Instagram Story Highlight, or as a X on @TheWebbyAwards.
Tag us in your posts @TheWebbyAwards for a chance to be included in The People’s Voice Daily. And good luck!