Best Visual Design - Function
"We wanted the experience to be effortless, informative and interesting, and for buyers to encounter a straight-forward and direct purchasing and licensing process. Aesthetically, we wanted the redesign of the site to complement Söhne, which is our new brand font."- Kris Sowersby, Klim’s Director
If you inspect the browser console, you’ll discover we built a small easter egg as a homage to the work of Josef Müller-Brockmann (specifically his Grid Systems in Graphic Design book) where you can see the underlying grid of the site by combining Ctrl+Alt+Shift+g on any page. Within the type specimen pages, you can toggle the page color by the icon in the navigation or by combining Ctrl+Alt+Shift+t. With both of these commands you’ll be able to recreate the book cover with a bit of experimenting.