Best User Experience
We were adamant about checking in with users along the way. Doing formal and informal user tests from our in house usability lab and from the feedback we received we had a feeling it was going to be a hit.- Plastic Havas Team
We didn't just look at experiences in the QSR (Quick Service Restaurant) space. We broadened our perspective to what users were enjoying digitally overall and landed on providing a new and innovative way to order pizza that was just as easy, if not easier, than calling the call center now known as our Pizza Assistant.